The short version
- Analytics cookies are off until you accept them. When you first visit, a cookie banner asks whether you accept analytics cookies. If you choose "Reject", no analytics cookies are set.
- We use Google Analytics 4 to count visits and enquiries, so we know which pages help owners. It does not tell us who you are.
- We never send your name, phone number or message to Google. When you send the enquiry form, we only record that an enquiry was sent, which page it came from, the kind of problem you chose and your town or the first half of your postcode.
Cookies we use
| Cookie | Set by | What it does | How long it lasts |
|---|---|---|---|
| Your cookie choice | This website (consent banner) | Remembers whether you accepted or rejected analytics cookies, so we don't ask on every page | Up to 12 months |
| `_ga` | Google Analytics 4 (only if you accept) | Tells visits apart with a random number | Up to 2 years |
| `_ga_<ID>` | Google Analytics 4 (only if you accept) | Keeps track of the current visit | Up to 2 years |
We use Google's Consent Mode: until you accept, Google Analytics runs with analytics storage denied and sets no cookies. If we use Google Ads to advertise, the same choice controls any advertising measurement.
What the enquiry form stores
The enquiry form doesn't set cookies. While you browse, the page keeps a note of where you came from (for example, the advert or search you clicked) in your browser's session storage, and sends it with your enquiry so we know which advert or page worked. It is deleted when you close the tab. How we use your enquiry is explained in the privacy policy.
Instagram (optional third-party content)
Some pages have a panel of recent posts from our Instagram accounts (@essexdogtrainer and @essexdogtrainerdogs). Until you accept third-party cookies in the cookie banner, the panel shows only our own photos and links, and nothing is loaded from Instagram (Meta). If you accept, the posts load when you scroll to the panel, and Instagram may set its own cookies; see Meta's cookie policy.
Fonts, images and links
Fonts and images are served from this website, so your browser makes no request to Google Fonts. Reviews are quoted as text; nothing is loaded from a review platform. Some pages link to other sites, such as BBC Essex, Google Maps and WhatsApp. Those sites have their own cookie policies, which apply once you click through.
Changing your choice
Use the "Cookie settings" link in the cookie banner or at the bottom of the page to change your choice at any time. You can also block or delete cookies in your browser settings; the website works the same either way.
Questions
If you have a question about this page, email hello@essexdogtrainer.co.uk.